Jimbo’s - Carmel Valley, CA
Project for D L English Design Studio
Jimbo’s is a Southern California grocery store known for it’s full commitment to “from scratch” and 100% local foods. As part of the DLE team, we worked to reinvent the Jimbo’s brand guidelines from the ground (soil?) up, with a fun and high-saturation palette. Clean graphics and a bright atmosphere surround a proud mission dedicated to natural foods. I had a hand in various parts of this project’s pipeline, from early intent, brand guideline iterations, signage package, perimeter graphics, and production-ready artwork.
